In Conversation with Emerald Carroll

Tell us about your background: 
The cross-section of business, tech, and creative lights me up. I’m a future-oriented creative leader with 15 years of expertise in storytelling, strategy, and brand-building across media. Curious, intuitive, and data-driven; keen on embracing new strategies and technologies with an eye on whitespace innovation. Experience in-house and agency-side with legacy, celebrity, and emerging brands in luxury, technology, CPG, beauty, aesthetics, lifestyle, wellness, and non-profit. I’ve seen numerous disruptor brands through launch, and lent my expertise to heavy hitters such as Amazon, Coach, Revlon, Cartier, Barneys New York, and Christie’s.

What do you wish you’d known when you started out?

Nobody knows it all. Your career will be full of learning curves, enjoy the ride.

Best career advice you've ever received?

To embrace my multi-passionate nature; utilizing my vast pool of knowledge, experience, and endless curiosity to identify patterns others might not see.

What leadership qualities are important to you?

Passion, accountability, mentorship.

What has been the biggest challenge in your career so far? 

Remaining teachable. I strive every day to stay nimble, challenge old ways of thinking, and recognize that what worked in the past won’t work forever. The only constant is change.

And for fun, what is your favorite wardrobe staple?

A killer pair of earrings.

LinkedIn: https://www.linkedin.com/in/emerald-carroll/

Website: emeraldcarroll.com

Instagram: @emeraldcarroll